Saint Johnsbury Buick GMC

Buick urges drivers to "Check their expectations at the door"¹ with the new 2012 Buick Regal. The GS version of the sporty new Buick stands for Gran Sport, and honors a tradition of luxury and reliability, with the added bonus of trendy styling. The Buick Regal GS brings a fresh face to the franchise - an energetic, luxurious vehicle that crosses all boundaries.

The new Gran Sport is a different type of Buick; it certainly isn't your grandfather's car. It delivers 270 horsepower and holds a turbocharged 2.0-liter, four cylinder engine. An all-black interior with satin-nickel trim…

Talk about a great time to get into the remaining 2011 models from the number one domestic car maker, Buick! With 2012 models headed into Saint Johnsbury Buick GMC at 500 Memorial Drive in Saint Johnsbury, VT, they need to make room. With additions like eAssist on all upcoming rides, Buick will take on miles per gallon as well as compete with new car prices.

Buick Lacrosse packs a punch, without costing you extra at the pump. According to the auto maker, "The 2011 Buick LaCrosse has options when it comes to power too. The lineup offers a range of…

Buick has over 118,000 Facebook friends and more than 6600 Twitter followers. General Motors is parlaying this online friends network into a sales opportunity.

Fans of the redesigned Buick Regal are sharing experiences on the web.

Social networking is a hugely important subset of today's marketing landscape, especially for auto makers. The company will introduce Facebook Connectivity in a way never before experienced by car shoppers. Buick will set up online vehicle-shopping on the social level, letting site visitors sign in with their "FB" account and build / save / share configured vehicles.

When you share these results on your…

Buick plans to pamper Regal drivers for the 2012 model year. While there are various updates to look forward to, we would like to take this opportunity to focus on two, we think you'll find most interesting.

For the 2012 model year, the Buick LaCrosse is gaining GM's eAssist technology. The addition of standard eAssist technology will effectively make the spacious 2012 Buick LaCrosse sedan the most fuel-efficient car in its class. Specifically, it will deliver up to 37 mpg on the highway (seven mpg more than the 2011 Buick LaCrosse - named an IIHS TOP SAFETY PICK).

Second…

Buick wanted the name of their new, smaller sedan to say it all. They also wanted it to lure new customers. As such, the Tri-Shield brand decided against an alpha-numeric designation, or even a storied moniker they might have used in the past.

Verano Marketing Manager, Jennifer Nardicchio, alleges the company "considered everything."¹ Part of the team responsible for choosing the name, she conceded it was no easy task and revealed the main criteria were easy pronunciation and proper brand representation. "We didn't want to just launch the car and have the name grow on it," ² she…